Copywriter
About this role
Job Summary:
We are looking for a talented and experienced Senior Content Writer to join our team. The ideal candidate should be able to create high\-quality, engaging, and SEO\-friendly content across multiple platforms including websites, blogs, whitepapers, case studies, and social media. This role requires strong storytelling skills, attention to detail, and the ability to manage multiple projects and deadlines.
Key Responsibilities:
Develop and manage content strategies in line with the brand voice and objectives.
Write, edit, and proofread high\-quality content including blogs, articles, web pages, emails, product descriptions, case studies, and whitepapers.
Collaborate with marketing, design, SEO, and product teams to align content with campaigns and initiatives.
Optimize content for search engines (SEO) and user engagement.
Conduct thorough research on industry\-related topics and trends
Ensure all content is accurate, up\-to\-date, and aligns with brand guidelines.
Track content performance using analytics tools and suggest improvements.
Requirements:
2\-5 years of proven experience as a content writer, with a focus on digital content.
Strong portfolio of published articles or content.
Excellent command of Hindi and English with impeccable grammar and writing skills.
Proficiency in SEO principles and content management systems (e.g., WordPress).
Ability to write in different tones and formats depending on the target audience.
Strong research, organizational, and time\-management skills.
Experience in B2B/B2C content writing is a plus.
Preferred Skills:
Knowledge of tools like Grammarly, SEMrush, Surfer SEO, Google Analytics, or similar.
Familiarity with content marketing strategies and lead generation.
Creative thinking and problem\-solving abilities.
Basic understanding of HTML and social media platforms.
Job Types: Full\-time, Permanent, Internship
Pay: From ₹260,000\.00 per year
Benefits:
* Paid sick time
* Provident Fund
Work Location: In person